The Tiffany & Co. Manhasset boutique spans 10,780 square feet and represents an evolution of the successful Shanghai flagship concept, adapted specifically for one of Tiffany’s most profitable U.S. mall locations.
This expansive store translates the brand’s heritage into a sequence of elegant, richly detailed rooms that accommodate high customer volume while elevating the shopping experience. With its layered textures, Tiffany-blue accents, and refined craftsmanship, the design creates a luxurious environment that is both intimate and dynamic.
The challenge was to adapt Tiffany’s elevated flagship design language into a domestic mall setting that welcomes exceptionally high foot traffic.
The store needed to display an enormous range of merchandise—from priceless estate jewelry to entry-level charms—while maintaining a sense of luxury, clarity, and ease. Additionally, the space required specialized areas for VIP clients and discreet customer service interactions, all within a cohesive architectural narrative.
The solution was to conceive the boutique as an enfilade of gracious rooms, each with its own personality yet united by the overarching Tiffany design vocabulary. This layout allows merchandise categories to shine individually while guiding customers seamlessly through the store. Textural richness, sophisticated patterns, and whimsical details enliven the environment, all anchored by the signature Tiffany blue palette.
A highly considered customer service department provides an elevated level of privacy, allowing clients to discuss purchases comfortably and confidentially. State-of-the-art VIP rooms feature full-spectrum, chromatic backlit mirrors designed to enhance the brilliance of diamonds, rubies, emeralds, and other gemstones—ensuring each piece is viewed at its most radiant.
Materiality plays a key role throughout: layered surfaces, refined finishes, and luxurious textures create an environment that honors Tiffany’s heritage while infusing it with fresh energy. The result is a boutique that balances high-end ambiance with practical flow, offering a shopping experience that is elegant, intuitive, and distinctly Tiffany.
The Groves & Co. team doesn’t just design spaces—they create environments that tell a story. Their expertise and collaborative approach made the process seamless, and the end result is a space that inspires everyone who walks through our doors.
Working with Groves & Co. was a transformative experience. Their team brought our vision to life with such precision and artistry, creating a home that feels both elevated and deeply personal. Every detail was thoughtfully considered, and the final result surpassed our expectations.
